
Everything you need for data-driven growth
Track every journey, connect real revenue, and optimise campaigns based on what truly works. All your customer data, finally in one place.
Without versus with Centerflow
Track, prove, and optimize your marketing impact
Centerflow makes it easy to track customer journeys and match closed revenue to the source. Integrate your website, CRM and marketing apps to view the data you need, where you need it most.
Track clicks, forms, orders and all customer touchpoints automatically through our integrations. See every interaction driven to your website and connect it back to the original marketing source.
Prove your marketing is impacting your sales by linking touchpoints to clicks, leads, and closed deals. Stop guessing which campaigns work and start measuring actual business impact.
Make data-driven decisions based on high-quality lead behavior and revenue value. Optimize campaigns on metrics that matter—not just lead volume, but leads that actually convert to customers.

Connects with all the tools you already use
We don’t just integrate with your tools, we make them work better. See your complete customer journey everywhere.
Articles
Mastering lead attribution for smarter marketing
Today’s buyers don’t convert after a single interaction. They research, compare, read reviews, return through different devices
Why Google Analytics 4 will never give you the full picture
GA4 isn't broken. It's just measuring the wrong things. It doesn't show you which traffic actually mattered.
Why HubSpot users need Centerflow
With Centerflow connected to HubSpot, attribution moves beyond first-touch or last-touch labels.
Frequently asked questions
Centerflow shows you exactly which marketing activities generate real results. Instead of only seeing clicks or form submissions, you can trace every lead and customer back to the channel, campaign and touchpoints that caused the conversion. This gives you one clear picture of what works and what does not.
Google Analytics focuses on website behavior and overall data. Centerflow goes further by connecting marketing activity to real business outcomes like leads, deals and revenue. Centerflow uses first-party tracking and CRM data to become the source of truth for marketing performance.
Centerflow works with any UTM-tagged traffic and all major ad platforms you integrate with: Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Microsoft Ads. Plus email marketing, organic search, referrals and direct traffic. Everything measured together in one place.
Yes. Centerflow integrates with popular CRM systems like HubSpot, Salesforce, Pipedrive, Teamleader and others. Leads and deals from your CRM are connected back to the marketing that generated them, so you can measure true ROI instead of just lead volume.
Yes. Centerflow does not only show how many leads a campaign generates, but also which leads become customers and how valuable they are. This helps you stop guessing and start investing in campaigns that actually drive revenue.
Centerflow is built for long and complex customer journeys. Whether a sale takes days or months, all touchpoints are connected. You can see how early interactions like ads, content or email contribute to deals that close much later.
Centerflow connects visits across sessions and devices into one journey where possible. This means you see the full path a customer takes before converting, instead of fragmented sessions that hide the real impact of marketing.
Yes. Centerflow uses first-party tracking and is built with privacy in mind. It works with consent management platforms and does not rely on third-party cookies. You remain in control of your data and stay compliant with modern privacy standards.
Absolutely. Many agencies use Centerflow to prove marketing value to clients. It allows you to clearly show which channels and campaigns generate leads and revenue, making reporting more transparent and strengthening client relationships.
By showing which marketing efforts generate real customers and revenue, Centerflow helps you confidently shift budget away from underperforming channels and invest more in what works. Most users stop optimizing for clicks and start optimizing for impact.

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