Yes, with any form that uses a standard HTML form submission. For custom solutions you can also pass the submission to Centerflow yourself.
HTML form
If you use your own HTML form on your website, every submission simply arrives in Centerflow, including the campaign, keyword and channel the lead came from.


Overview
You don't need a form plugin to measure with Centerflow. Every form you built in HTML on your website, from a custom form to a multi-step quote request, is recognized as soon as the Centerflow tracking is active. Every submission arrives as a lead with all filled-in fields and first-party attribution data such as source, campaign, keyword and UTM parameters.
What you get with HTML form and Centerflow:
- Every submission of your own HTML forms arrives in Centerflow with complete first-party attribution data
- No plugin or form builder needed, the tracking on your website is enough
- All filled-in fields come along, so your lead is complete in Centerflow
- Also works with custom forms and multi-step forms
- Use form submissions as conversions in your reports and analyses
- Send qualified and won leads to Google Ads as offline conversions
- Automatically forward leads to your CRM, such as HubSpot, Pipedrive, Salesforce or Teamleader
FAQ’s
In most cases not. You place the Centerflow tracking on your website and the forms are recognized.
All filled-in fields, supplemented with first-party attribution data such as source, campaign, keyword and UTM parameters.

