Klaviyo

With the Klaviyo integration, every new lead from Centerflow automatically lands in Klaviyo, including the campaign, keyword and channel it came from.
Connect Klaviyo
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Overview

When a lead comes in, you want to follow up quickly and well. By connecting Klaviyo, the email and SMS marketing platform, to Centerflow, every new lead is automatically added to your list in Klaviyo, with first-party attribution data such as source, campaign, keyword and UTM parameters as fields on the contact. So someone who came in through a Google Ads campaign gets a different follow-up than someone who came through your newsletter or social media.

What you get with Klaviyo and Centerflow:

  • Automatically add new leads from Centerflow to your list in Klaviyo
  • Store source, campaign, keyword and channel as fields on the contact in Klaviyo
  • Create segments based on where a lead came from
  • Tailor follow-up emails and automations to the channel the lead came from
  • Only forward leads who gave consent to your mailing list
  • See per campaign how many new subscribers come in

FAQ’s

You connect Klaviyo to Centerflow once and choose which list new leads go to. After that, every new lead is added automatically.
The lead's contact details, supplemented with first-party attribution data such as source, campaign, keyword and UTM parameters. You decide which Klaviyo fields it goes into.
You decide which leads are forwarded. That way you only add contacts who gave consent, for example through a checkbox in your form.