You connect Laposta to Centerflow once and choose which list new leads go to. After that, every new lead is added automatically.
Laposta
With the Laposta integration, every new lead from Centerflow automatically lands in Laposta, including the campaign, keyword and channel it came from.
Overview
When a lead comes in, you want to follow up quickly and well. By connecting Laposta, the Dutch newsletter software, to Centerflow, every new lead is automatically added to your list in Laposta, with first-party attribution data such as source, campaign, keyword and UTM parameters as fields on the contact. So someone who came in through a Google Ads campaign gets a different follow-up than someone who came through your newsletter or social media.
What you get with Laposta and Centerflow:
- Automatically add new leads from Centerflow to your list in Laposta
- Store source, campaign, keyword and channel as fields on the contact in Laposta
- Create segments based on where a lead came from
- Tailor follow-up emails and automations to the channel the lead came from
- Only forward leads who gave consent to your mailing list
- See per campaign how many new subscribers come in
FAQ’s
The lead's contact details, supplemented with first-party attribution data such as source, campaign, keyword and UTM parameters. You decide which Laposta fields it goes into.
You decide which leads are forwarded. That way you only add contacts who gave consent, for example through a checkbox in your form.