You connect Zendesk to Centerflow once. New conversations from visitors on your website then arrive automatically as leads.
Zendesk
With the Zendesk integration you see for every conversation that becomes a lead which campaign, channel and keyword the visitor came from.
Overview
Not every lead fills in a form. Many visitors prefer to ask their question through chat, WhatsApp or email. By connecting Zendesk, the customer service and ticketing platform, to Centerflow, those conversations arrive as leads with first-party attribution data such as source, campaign, keyword and UTM parameters. Your team also sees that origin in Zendesk, so they know where a customer came from.
What you get with Zendesk and Centerflow:
- Receive conversations from Zendesk as leads in Centerflow with complete first-party attribution data
- See where a lead came from as details on the contact in Zendesk
- See per campaign, keyword and channel how many conversations and leads come in
- Use conversations that become leads as conversions in your reports
- Send qualified and won leads to Google Ads as offline conversions
- Discover which channels bring in visitors who actually reach out
FAQ’s
The contact details from the conversation, supplemented with first-party attribution data such as source, campaign, keyword and UTM parameters.
Yes. You send qualified and won leads from conversations to Google Ads as offline conversions.