


Two-way CRM sync shows true marketing ROI. Leads flow into your CRM with full attribution data, while deal updates sync back to Centerflow - connecting actual sales to the campaigns that generated them.





When someone fills out your form, they don’t just appear in your CRM as “John from ABC Company.” They arrive with complete attribution data: which Google Ads campaign brought them in, what keywords they searched, how many times they visited your site, and their entire journey. Your sales team immediately knows whether they’re talking to a €2 Google search lead or a €50 LinkedIn campaign lead, making conversations more informed and effective.


When a lead becomes a €25,000 deal, that revenue automatically flows back to Centerflow and gets attributed to the original marketing campaign. If a prospect takes six months to convert and goes through multiple touchpoints, we still connect their final purchase to the Google Ad that first brought them to your website. This gives you true marketing ROI – not just lead counts, but actual business value generated.


Whether you use HubSpot, Salesforce, Pipedrive, or any other CRM, Revenue Connection integrates seamlessly. Our Zapier integration connects to thousands of platforms, while our custom API handles complex setups. The sync is real-time and two-way – leads flow in with attribution data, while deal updates and revenue amounts flow back to improve your marketing insights and campaign optimization.


When a deal closes in your CRM, we automatically send that conversion data back to Google Ads, Facebook Ads, and other platforms as offline conversions. Your campaigns stop optimizing for random clicks and start optimizing for leads that actually become paying customers. The result? Lower acquisition costs, better lead quality, and campaigns that consistently improve because they’re learning from real business outcomes.

We don’t just integrate with your tools, we make them work better. See your complete customer journey everywhere.
Centerflow shows you exactly which marketing activities generate real results. Instead of only seeing clicks or form submissions, you can trace every lead and customer back to the channel, campaign and touchpoints that caused the conversion. This gives you one clear picture of what works and what does not.
Google Analytics focuses on website behavior and overall data. Centerflow goes further by connecting marketing activity to real business outcomes like leads, deals and revenue. Centerflow uses first-party tracking and CRM data to become the source of truth for marketing performance.
Centerflow works with any UTM-tagged traffic and all major ad platforms you integrate with: Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Microsoft Ads. Plus email marketing, organic search, referrals and direct traffic. Everything measured together in one place.
Yes. Centerflow integrates with popular CRM systems like HubSpot, Salesforce, Pipedrive, Teamleader and others. Leads and deals from your CRM are connected back to the marketing that generated them, so you can measure true ROI instead of just lead volume.
Yes. Centerflow does not only show how many leads a campaign generates, but also which leads become customers and how valuable they are. This helps you stop guessing and start investing in campaigns that actually drive revenue.
Centerflow is built for long and complex customer journeys. Whether a sale takes days or months, all touchpoints are connected. You can see how early interactions like ads, content or email contribute to deals that close much later.
Centerflow connects visits across sessions and devices into one journey where possible. This means you see the full path a customer takes before converting, instead of fragmented sessions that hide the real impact of marketing.
Yes. Centerflow uses first-party tracking and is built with privacy in mind. It works with consent management platforms and does not rely on third-party cookies. You remain in control of your data and stay compliant with modern privacy standards.
Absolutely. Many agencies use Centerflow to prove marketing value to clients. It allows you to clearly show which channels and campaigns generate leads and revenue, making reporting more transparent and strengthening client relationships.
By showing which marketing efforts generate real customers and revenue, Centerflow helps you confidently shift budget away from underperforming channels and invest more in what works. Most users stop optimizing for clicks and start optimizing for impact.

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