Pipedrive typically provides contacts, organizations, deals and selected activity fields through its API, depending on permissions and configuration.
Pipedrive
Integrating Pipedrive with Centerflow connects your sales pipeline to accurate first-party attribution, giving you clarity on what actually generates leads and revenue.
Overview
Integrating Pipedrive with Centerflow connects your sales pipeline to accurate first-party attribution, giving you clarity on what actually generates leads and revenue. Once connected, contacts, organizations, deals and form submissions from Pipedrive can flow into Centerflow. This allows you to link every Pipedrive lead or deal back to the exact source, campaign or touchpoint that created it. Instead of relying on guesswork or incomplete analytics, you finally see which marketing efforts produce real opportunities and which do not. With Centerflow, you get the full story behind every deal: how prospects discovered you, which touchpoints influenced them and how marketing ultimately impacts your pipeline and revenue.
By adding Pipedrive as an integration in the Centerflow dashboard, you can:
- Sync contacts, organizations and deals so your CRM reflects session-level first-party website behavior
- Automatically connect form submissions and lead capture to accurate attribution paths tracked by Centerflow
- Enrich Pipedrive records with source, campaign, keyword and UTM parameters where supported
- Understand which marketing efforts consistently generate qualified deals, not just traffic or impressions
- Maintain clean and consistent CRM and attribution data through scheduled incremental syncs
Pipedrive is a sales-focused CRM platform built around a clear, visual pipeline that helps teams manage deals, communication and follow-ups. It enables businesses to structure their sales process, forecast results and stay aligned across opportunities. When integrated with Centerflow, you unlock the missing half of the equation: the true marketing journey behind every deal. Centerflow’s first-party tracking reveals how prospects found you, which campaigns influenced them and what ultimately drove them into your Pipedrive pipeline.
FAQ’s
Yes. Centerflow links every synced lead or deal back to the exact source, campaign or touchpoint that generated it, giving you precise and reliable attribution.
Centerflow adds the missing marketing context to your Pipedrive pipeline. You can finally see which channels drive revenue, compare campaigns accurately and rely on first-party data instead of incomplete reporting.