You connect your ActiveCampaign account to Centerflow once and decide which data goes back and forth. After that everything runs automatically, without code.
ActiveCampaign
Connect ActiveCampaign to Centerflow and see for every lead and deal in ActiveCampaign which campaign, channel and keyword it came from.
Overview
With this integration you connect Centerflow to ActiveCampaign, the platform for email marketing, automation and CRM in a few minutes. Every new lead from your website lands in ActiveCampaign with first-party attribution data such as source, campaign, keyword and UTM parameters. The other way around, you send changes in ActiveCampaign, such as a won deal or the deal amount, back to Centerflow. So you see not only which campaigns generate leads, but also how much revenue.
What you get with ActiveCampaign and Centerflow:
- Automatically create new Centerflow leads in ActiveCampaign, including source, campaign and keyword
- Store attribution data as fields on your contacts and deals in ActiveCampaign
- Send deal status and revenue from ActiveCampaign back to Centerflow
- See per campaign, keyword and channel how many leads, deals and how much revenue come in
- Send won deals to Google Ads as offline conversions
- Compare your ad spend with the revenue you actually won
- Set up the integration easily, without code
FAQ’s
All lead details, supplemented with first-party attribution data such as source, campaign, keyword and UTM parameters. You decide which ActiveCampaign fields it goes into.
Yes. As soon as a deal in ActiveCampaign is marked as won, you send it with the amount to Google Ads as an offline conversion.