You connect your Copper account to Centerflow once and decide which data goes back and forth. After that everything runs automatically, without code.
Copper
Connect Copper to Centerflow and see for every lead and deal in Copper which campaign, channel and keyword it came from.
Overview
With this integration you connect Centerflow to Copper, the CRM that works inside Google Workspace in a few minutes. Every new lead from your website lands in Copper with first-party attribution data such as source, campaign, keyword and UTM parameters. The other way around, you send changes in Copper, such as a won deal or the deal amount, back to Centerflow. So you see not only which campaigns generate leads, but also how much revenue.
What you get with Copper and Centerflow:
- Automatically create new Centerflow leads in Copper, including source, campaign and keyword
- Store attribution data as fields on your contacts and deals in Copper
- Send deal status and revenue from Copper back to Centerflow
- See per campaign, keyword and channel how many leads, deals and how much revenue come in
- Send won deals to Google Ads as offline conversions
- Compare your ad spend with the revenue you actually won
- Set up the integration easily, without code
FAQ’s
All lead details, supplemented with first-party attribution data such as source, campaign, keyword and UTM parameters. You decide which Copper fields it goes into.
Yes. As soon as a deal in Copper is marked as won, you send it with the amount to Google Ads as an offline conversion.