You connect Intercom to Centerflow once. New conversations from visitors on your website then arrive automatically as leads.
Intercom
With the Intercom integration you see for every conversation that becomes a lead which campaign, channel and keyword the visitor came from.


Overview
Not every lead fills in a form. Many visitors prefer to ask their question through chat, WhatsApp or email. By connecting Intercom, the platform for live chat and customer service, to Centerflow, those conversations arrive as leads with first-party attribution data such as source, campaign, keyword and UTM parameters. Your team also sees that origin in Intercom, so they know where a customer came from.
What you get with Intercom and Centerflow:
- Receive conversations from Intercom as leads in Centerflow with complete first-party attribution data
- See where a lead came from as details on the contact in Intercom
- See per campaign, keyword and channel how many conversations and leads come in
- Use conversations that become leads as conversions in your reports
- Send qualified and won leads to Google Ads as offline conversions
- Discover which channels bring in visitors who actually reach out
FAQ’s
The contact details from the conversation, supplemented with first-party attribution data such as source, campaign, keyword and UTM parameters.
Yes. You send qualified and won leads from conversations to Google Ads as offline conversions.

